We provide intelligence for organisations making important decisions. Whether you are shaping public policy, entering new markets, evaluating programmes, or responding to trends, we provide the intelligence you need to move forward with confidence.

What We Do

We make sense of what is happening.
Our work covers three areas:

01

Politics & Governance

We track political developments, policies and elections to help organisations understand a changing political environment.

02

Economy & Business

We study markets, industries and economic trends to uncover opportunities, risks and changes that could affect your decisions.

03

Consumer Behaviour

We go beyond assumptions to understand what Nigerian consumers think, want and do.

Who We Serve

Growth Leaders

Brands, banks, FMCG, telecoms and service businesses making market and customer decisions. 

Public Leaders 

Governments, policymakers and public institutions designing policy

Media-Public-Interest Users

Media and researchers seeking verified context on Nigeria and Nigerians.

Campaign Leaders

Political, issue and civic organisations seeking a reliable view of public opinion. 

Development Organisations

Foundations, DFIs, NGOs and social programmes designing and evaluating interventions 

Capital Leaders 

Investors, boards and strategy teams assessing opportunity, risk and capital allocation.

Our Services

Data Collection

Opinion Polls, Enumeration, Surveys, Focus Group Discussions etc. Primary research designed around your specific requirements, conducted and analysed by our in-house team.  

Insight Reports on Demand 

Commissioned reports addressing a specific sector, issue, or market question, delivered within your required timeframe.

Political Research 

Tracking and analysis of the political landscape, from policy developments to election cycles, for organisations that must
plan accordingly.

Consumer Insights

Data on the attitudes, preferences, and behaviours of
Nigerian consumers, derived from direct engagement rather
than assumption.

Customer Segmentation Research 

A precise understanding of your market, structured according
to the variables most relevant to your strategy.

Model Development

Custom data models built on our research infrastructure,
for organisations requiring ongoing tracking rather than a
single report.

Testimonials

01

"234Intel helped us understand how public sentiment was shifting before we launched our programme. Their insights directly influenced our strategy."

Michael Richards

GreenWave Energy

Require Intelligence
on a Specific Market, Sector, or Question? 

Outline what you are seeking to understand, and our team will advise on the most appropriate approach.